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Presenter Helen Skelton today said the nation should be “proud” of its British-made clothing.
Speaking at the launch of a new range from British heritage designer Nigel Cabourn, the former Blue Peter presenter said: “We’ve got skills, we’ve got designers and we’ve got good quality. The fact we are making and designing something here in Britain — why shouldn’t we be proud of it?”
Figures show around 90 per cent of the clothes we wear come from abroad, but designers have seen a growing demand for UK-made clothing.
Skelton, 32, is a brand ambassador for outdoor clothing manufacturer Karrimor, who have linked with Cabourn — all of whose clothing is made in the UK — for the range.
She added: “[Cabourn’s collection] is a practical outdoor range and we need that. It’s very patriotic, much like me.”
Cabourn said: “People like [heritage brands] because they’ve got that reputation for history and longevity.
“Nearly every collaboration I do is all made in England. This is what it’s all about. There’s not much point in somebody like me existing unless I keep to my roots.”
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